According to a recent E-Consultancy article mobile visitors now accounts for 45% of traffic in the UK. Therefore a responsive website is essential. At BCS we build visually attractive, mobile friendly websites from scratch or can even refresh your current website to respond properly to a wide variety of devices including desktop, tablets and mobile phones.
As consumer habits change to become more mobile, it is essential your website responds perfectly on all devices. A responsive website will vastly increase your company’s reach to all clients and help you maximise your profits.
For the last three or four years all of our websites are designed using Client Management Systems (CMS). This allows our clients to update their own websites using any computer without any investment in software. The changes can be done at any time and become live immediately. We provide training in order to ensure that our clients are able to make changes themselves and we are always at hand should they require help with any changes they are trying to complete.
In order to keep the costs down we use one of two open source systems WordPress or Joomla. These websites come with security and backup plugins to ensure that your website keeps on running!
Online retail sales are predicted to reach £52.25bn in the UK this year (according to this E-Consultacny article) and with our experience in producing efficient e-commerce websites for companies around Belfast & all of Northern Ireland we can provide an affordable online shopping site that exceeds your expectations!
We give honest advice on what we feel will work best and will do a comprehensive analysis of your competitors, your target audiences and what matches your objectives best within your budget.
We use open source CMS/E-Commerce solutions such as WordPress and Joomla, therefore we generally can provide an affordable package to meet your online selling requirements.
Professional digital marketing support to make your new website a success
BCS offers full-service digital marketing support to give your website an extra boost towards bringing in more business.
Our digital marketing skills are certified by Squared Online, the digital marketing qualification developed in partnership with Google and endorsed by the IPA, which covers many of these services:
Market analysis and planning: Underpinning all the other services is the analysis we consider to be essential to any web design or digital marketing project. We will explore how your business is performing and how it shapes up against the competition, plus your business goals for the future.
We conduct deep analysis of Google Analytics reports, which allows us to create a list of actions that will increase sales and help you to reach other measurable goals to grow your business.
Email Marketing: We will take care of every aspect of your email marketing campaigns, including strategy, list-building, design, copywriting, delivery and analysis. Choose all or any of those components to kickstart your business’s email activity.
Building on more than a decade of digital design experience, we craft emails that increase return on investment and convert email views into website visits. Take that to the next level by having our professional copywriter write emails that are tailored to ensuring your campaign meets its goals.
We’ll send your emails using Mailchimp, which is affordable and also offers in-depth analysis of what people are reading and clicking. We use that information to fine-tune your next campaign.
Social Media: Our social media management and content creation services centre on ensuring your brand engages with customers and prospective customers as effectively as possible on social media platforms, such as Facebook, Twitter and Pinterest.
As well as creating content, we can manage targeted social media advertising campaigns to ensure your content reaches a wider audience and to convert your social media presence into sales.
Where appropriate, we will integrate your social media content and website to encourage customer interaction.
Blog writing and management: The last thing you want is for your business website to become stale. The Google search engine rankings favour websites that are updated regularly with fresh, relevant and high quality content. A blog is an excellent way of achieving this – as well as showcasing your business and your knowledge to prospective customers.
If you don’t have the time or writing skills to keep your blog up-to-date, BCS will do it for you. We’ll provide articles that engage your customers, demonstrate your expertise and generate sales.
SEO and PPC: Work with us to improve your business’ search engine ranking. Our services cover improving your organic ranking via search engine optimisation (SEO), but also managing promotion pay-per-click (PPC) advertising campaigns via Google Adwords.
In both cases, we will sit down with you to set honest, realistic targets, then take care of everything from campaign creation to the day-to-day adjustments needed to ensure your campaign provides value for money.
As well as affordable web design, BCS provide a graphic design service which can give your business the makeover it may need. We are an Adobe Certified Associate in Graphic Design and Illustration and bring a lot of experience to the table when it comes to design.
Tailored made graphics are vital in getting your business noticed online, especially in an increasingly competitive market. We have vast experience creating company logos and implementing brand identities, making client’s organisations stand out online.
Here are just some logos we’ve worked on recently:
A & G Agencies
Elevation Arial Imaging
We are also skilled in photography and have taken tailored courses, shaped by our client’s feedback so we can provide the best possible service. Our business photography service includes taking external and internal photos of your business, which provides a personal touch to your website.
We know first hand that having photographs of your building, office and employees is important in building a trusting relationship with any potential clients. BCS’s business photography service could truly be the difference in converting a user into a customer.
Looking for more customers? Your listing on Google is vital so that your customers (current & potential) can find your business even if it is just to find your phone number! BCS has 12 years experience in optimising your website for the best ranking in search engines according to your budget.
BCS will work hard to get a good organic (natural) listing within google by optimising your site with your chosen keywords and will advise on the best methods to keep/improve your search engine rankings. We will give suggestions on how to write blog articles, social media posts and create email campaigns in order to drive traffic to your site and improve your listings organically.
Our experience in a wide variety of Digital Marketing services also means that if you are too busy to look after your search engine optimisation and need some help creating content for your blog we can help. Where possible we will try to achieve first page ranking organically without Pay Per Click campaigns but if you operate in a highly competitive market we will give recommendations and can manage your PPC campaign too.
We offer a wide range of hosting packages to suit all website requirements starting from £50 + VAT per year.
We use a UK data centre which results in higher positions in UK search engines than other providers who use American hosting providers.
Our hosting packages cater for customers who only require email and one page package to those who have over 100,000 visitors per month and who list over 5,000 products online.
Send us a message about your project so we can have a chat about your new website and provide you with a quotation.
028 9600 9028
116a Castlereagh Street