GL Connect is a leasing finance broker. They contacted BCS looking for a new website which is mobile friendly and highlights the services they offer to potential customers.
BCS worked with GL Connect to match the company’s branding and colours on their new mobile friendly site and worked with them to identify suitable keywords to ensure the site is search engine optimised. The site has been carefully planned and designed to incorporate a contact form in the header area so that the main click to action goal is to get the visitor to request a callback. BCS has found that having click to action points in the ‘top third’ area of websites to work the best when it comes to goal completion and reducing the bounce rate. The site was designed using a content management system to ensure GL Connect can keep their product offer up to date.
We also completed some graphic design work in customising the header area and our Web Developer coded some interesting features such as a changing title bar along with ensuring that the website is mobile friendly first before coding for the other screen sizes. BCS also established GL Connect’s social media presence creating accounts for LinkedIn, Facebook and twitter to enhance their marketing reach. We look forward to expanding the online services to include a quote online facility in the very near future.
028 9600 9028
116a Castlereagh Street