Black Taxi Tours NI wanted to increase the online marketing of their tours of Belfast and the Antrim Coast. Owner Keith Graham wanted a new online presence with a content management system to enable him to change his tours and the locations which can be visited throughout the year. He wanted a new, modern looking site which encouraged visitors to stay and look around the site to see the range of tours on offer.
BCS produced a mobile friendly website which is search engine optimised to increase the number of visitors accessing the site and to seek to capture the interest of the increasing number of tourists coming to Northern Ireland. Pinterest and Facebook accounts were also created to maximise the company’s social media presence and reach out to the travellers via these additional routes. Through Big Windmill Promotions a time lapse video was added to the site to give people a preview of what is included in the political tours.
Black Taxi Tours NI and BCS will continue to work together over the coming months to ensure that the key words used for search engine optimisation remain appropriate and are maximising visits to the site.
The website has been a great help to my business. I was on the first page of Google within the first 4 months and Andrew is always on hand to help with any issues or changes that I need made. Would not hesitate in recommending the BCS team.
Keith Graham, Owner